• The AR Interactivity.

  • The Mood.

  • The Creative Concepts.

  • The Artist Collab.

A Solar Vintage for a Windy City

CHAMPAGNE CHICAGO TAKE-OVER

Celebrating this brand’s rich viticulture heritage through the versatility of Pinot Noir - showcasing a new solar vintage whose elegance reflects the brand’s own luminosity.

We illuminated the City of Chicago with the message of optimism by showcasing the best of wine with meaningful luxury - all tailored to the architectural brilliance of Chicago’s cityscape.

The goal was to engage the spirit brand’s community through an effective creative concept, a message driven by intentionality, and artistic expression grounded through multiple IRL touchpoints and digital extensions.

  • The real value add of this special release vintage is its rich historical narrative. Combined with the historical significance of Chicago’s cityscape, we craft the ultimate brand connection.

  • Illumination, the French way.

  • We share the tale of conscious joy with the city of Chicago - and empower the community to uplift their lives with confident, positive action.